Signs in the City – a cultural typography and symbols tour

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Explore the City of Melbourne’s huge variety of historic typography. The city ‘s letterforms express our city’s stories through  industrial, symbols, artistic, architectural, protest, ghost signs, neon and stencil formats (see also our ghost signs tour).

Our 2.5 hour tours (2 hours for schools) explore how our typography can tell the story of a city from early Melbourne to the modern era.

Our typographical ‘hunt’ travels through iconic precincts such as Federation Square, Princes Flinders Lane warehouses, street art lanes, Chinatown, ‘Marvellous’ Melbourne andcpromenades in Collins, Elizabeth and Swanston Streets. 

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For our holiday jaunt, the ID/Lab crew went on a tour of historic signage (guided by Melbourne Walks) in Melbourne’s CBD. Walking through the city, it quickly became apparent how much of the city’s history is reflected in the signs people choose to adorn their buildings. The rise and fall of Melbourne during the gold-rush, the various waves of migration, the emergence of street art, and the development of the iconic lane ways were all apparent in one of the most common and underrated forms of Melbourne’s cultural expression. We had a fun time and learned a good deal about the history of our great city. Christopher Thorpe, ID/Lab, Melbourne.
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Just dropping a quick note to say thank you so much for this morning’s heritage signs walking tour through Melbourne. We were buzzing afterwards! It was exciting to see so many hidden treasures, and to hear some of your amazing stories. We are so grateful to have had the opportunity to wander around with you, share your wealth of knowledge and discover so many gems hidden in plain sight! Thank you again!       College of Vocational Education, RMIT University 2024.

 
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